The Relationship Between Ecotourism Awareness and Ecotourism Perception

Abstract

Ethics committee approval was obtained for the research from the Ethics Committee of Sirnak University on 09.04.2021 (No:2021/32). The main purpose of the research is to examine the relationship between people's ecotourism awareness and their ecotourism perception, who living in Şırnak province. In this context, data were collected by questionnaire between April 10 and May 30, 2021 using the quantitative research method. Data were collected through WhatsApp, Facebook, e-mail, and face-to-face interviews. The population of the research consists of local people and people residing in Şırnak province for at least 5 years over the age of 18. The sample of the research is people living in Şırnak province (421 participants) who participated in the research representing the universe. As a result of the analysis, it was determined that there is a high-level positive linear relationship between awareness regarding meaning of ecotourism with ecotourism perception. In addition, it was determined that there is a low level of the positive linear relationship between awareness regarding meaning of ecotourism with awareness regarding applicable ecotourism activities, and between awareness regarding applicable ecotourism activities with ecotourism perception. Also, it was determined that the results of the regression analysis also supported these results.