The Relationship Between Environmental Consciousness in the Context of New Environmental Paradigms and Ecotourism Knowledge

Abstract

The research aims to determine the relationship between the students’ perceptions of environ- mental consciousness and ecotourism knowledge in tourism-related departments. In this con- text, data were collected with a survey using a quantitative research method between April 10, 2021, and May 10, 2021, via Whatsapp and Facebook. The universe of the research is the students in two 2-year degrees, undergraduate, master, and doctorate programs studying in tourism- related departments in Turkey. The research sample is the students (400 participants) who have been selected to represent this program. As a result of the analysis, it was found that there were medium- and low-level positive relationships between factor dimensions. According to the cor- relation analysis performed for the sum of both scales, it was found that there is a medium-level positive relationship between environmental consciousness and ecotourism knowledge. It was determined that the regression analysis results support this result.